The extensive support of technology and increasing demand of food delivery service has led to a sky-rocketing demand of food delivery apps. It’s an age where smart phones can do wonders and make life easier. The stressed out Urban Indians prefer to order food online for their convenience; as the ordered items are made available within a few clicks. There are numerous apps already mushroomed on the Google Playstore and app store and more in the queue awaiting their launch. According to National Restaurant Association of India (NRAI) it’s the increase in the disposable income which is a prudent factor for a rise in the Indian restaurant business which valued Rs 20,400 crore in 2016 and is expected to increase to Rs 51,000 crore by 2021.
Food Delivery in Trains:
Food ordering apps are gaining popularity like never before. After digitization being adopted in every sector, the catering segment has boomed again and restaurants have hosted their business online and created a responsive platform for the users to order their food and get it delivered on time. These apps are easy and convenient to use as one can easily select restaurant and food of their choice, pay online/COD, and enjoy their food without any effort. Gradually, the e-catering segment had entered into the Indian Railways and started to serve passengers with their preferred food varieties in train. The service was stared on an experimental basis by IRCTC on 72 stations. After the food delivery model imparted a positive response with good order volume coming in, the facility was extended further to all the major zones and stations of Indian Railways. At present IRCTC is serving 20,000 meals to the passengers which are expected to increase two-fold by 2020. This was the time when private players also entered the scene and started to deliver their food in train to the passengers.
Internet reputation of IRCTC: As per Statshow”
Food delivery in trains is backed with a process in which the food ordering app is the main digital element. These applications can be easily downloaded from the Google PlayStore with an easy login and verification system via One Time Password (OTP). Passenger wishing to savour their favourite food while travelling in train can enter their PNR number and check the food options available en-route and order them conveniently.Recommended Read: How can You Order Food while Traveling by Train?
How to select the Best App for Food Ordering in Train:
Every app is not the one that can lead you to have the best dining experiences. Keeping in mind this fact, it becomes very vital when one is opting to place a food order for any fine evening. Here’re few tips which would surely help you in adjudging the app for order worthiness:
The user friendliness and the ease with which you can place an order defines the overall experience. Keeping this in mind, a user is always in search of an app which has an excellent user experience (UI). UI is a technical term which denotes that the app should have relevant information, call to action buttons, and the most crucial factor is easy navigation through which the user can navigate from one page to other easily and faster. Once you have an app with such features, making the journey of food ordering to food delivery easy, you have selected the right app.
Another factor which decides the selection of food delivery in train apps is the variety or food options which a railway passenger can discover from the app. The reason behind is that the passengers can order their favorite food as per their liking and taste while they’re travelling. At present, there’re many food options offered by these apps like vegetarian food, non-vegetarian food (Chicken, Mutton and Fish), Gujarati/Bengali/Chinese Jain food, and desserts. The interface must offer the passengers with these varieties and give them a complete freedom to choose from the menu. The automated platform should ensure the availability of menu which is easy to select and provides a space to the passenger to decide and alter their preferences to till the user reaches to the final billing procedure.
Coverage- across 350+ locations:
It’s an obvious fact that passengers will opt for such a service which has a wider network. The more coverage of the service, the more reliable you’re. The more number of railway stations and cities covered by the service provider exclusively displayed in the application is a trust-worthy factor in selecting a food ordering app.
Reviews adds credibility to the business. It’s the platform which gives a voice to pen down their experience which in turn creates customer loyalty. In other words, a positive review is another form of marketing done by the consumers. Indirectly, it also contributes to brand awareness of the business. It is beneficial for the business in both, short and long term. The more reviews a business will generate, the more credibility it gains. It is said that 88% of the consumers trust online reviews to decide their selection and positive reviews make them trust a business.
Offers and Promotions:
Advertising via offers and discount are a great way to promote the brand. Hard core foodies will always hunt for some offers which can minimize their food bill to some extent. Coupon codes, free cash back, or any free accompaniment with meals will help and attract the customers to select the app for food delivery. There are many food delivery giants who offer discount via coupon codes on single and group food order. Passengers will choose such app which will offer them an attractive discount to slash their food bills.
Choices are galore and options are ever growing in food sector, but being a pro-active customer it becomes obligatory to first research the pros and cons of the service and rationally choose among the options available. Your search for best app to order food in train will come to an end by meeting a professional food delivery service provider in train.